XM Premium is a distribution method that allow you to select, before the start of the campaign, a list of Premium Websites according to your specific target audience and to the communicative objectives of the campaign.
The OxaMedia Adnetwork is globally composed of several thousands of websites. If you select XM Premium, you can target your campaign by selecting each and every website.
Once the campaign is live online, the advertiser can update, at any time, their list, adding some websites or blocking those where the campaign has already been distributed. Our AdConneXa© Adserving technology optimizes the distribution of the websites according to CTR (Click Through Rate).